Pop Ups

Change the Model

There are different ways for every business model.  Forty years ago….business strategy was primarily to be more efficient in a mature business.

Pop-Up Example:

A Dutch company offers dinner in the field. A restaurant business that operates for a specific time period and with no building (They do have a backup plan).


The explosion of Food Trucks  is another example of a Pop-Up business. The ability to think differently is the true  test of innovation.

Smart businesses explore new ideas….if not willing to see what others are doing….those businesses will easily move to the downside of the business life cycle….just like Blockbuster Videos.

New ideas: www.springwise.com



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