Quantity

Fresh Market

A recent and very occasional trip to Fresh Market on a Saturday morning….wondering if there can be too much (quantity) of good (quality) stuff.

Fresh Market:

  • is an upscale store….in the Whole Foods market segment
  • moved to larger site….about 50% larger than previously
  • had few customers at 10:30 on a Saturday morning ….a busy day in Cary 
  • has quality products….and is priced accordingly
  • stocks a large variety of items….in large quantities

The question: Can too much be over whelming? Can the market support the size of the store without creating perishable overstock?

Often less is more….too many choices makes it difficult to buy.

www.freshmarket.com

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