“The internet has opened doors, made connections and created leverage. The post-industrial age is here, and it brings with it the opportunity to carve a completely different path–for you, for your team and for your organization.” – Seth Godin
The key word is leverage. To create great businessess….leaders need to use every tool available. While the end result….whether product or service has to be excellent….using the internet to open more doors is leverage.
To gain every opportunity use the internet as a lever in business development.