Miss Jenny’s Pickles

Home Grown

60 Minutes did a story on Asheboro, NC and businesses in the Randolph County area. One of them-Ms Jenny’s Pickles.


Miss Jenny’s is a nice story: Former financial industry managers were no longer in that industry and decided to make pickles from a family recipe.

That is how many successful businesses get their start. Now it’s a large leap from financial products to pickles….yet by doing something that they are good at and making a quality product is a significant start.

Lowe’s Foods carry the Miss Jenny’s brand in our area. Admittedly it is a premium brand at $6.29 (24 oz.)….Mt Olive’s price is 50% less at $3.29 (24 oz).

The next steps….would seem to expand the brand….increase distribution….enhance product desirability. I did turn Miss Jenny’s jars upside down….there is a decided difference in added ingredients.



Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s