Better and Different.
A new grocery retailer has entered our market….Publix.
Publix is an employee-owned….well-regarded retailer and is entering a new market in the RDU area. They have some nice specialty departments and are well-known for their service.
Publix, of course, sells many of the same products as the other stores….yet does it differently.
Lowes Foods, a North Carolina retailer, has also repositioned itself as “Your Homegrown Grocer” with complete remodeling of their stores.
Both companies are doing business differently and that is what differentiates them form the competition.