Some business thinkers/writers are not so well-known. George Whalin perhaps….however, he is well-known for the above quote.
George Whalin wrote in 2009: Retail Superstars – Inside the Best 25 Independent Stores in America. It would be interesting to revisit these stores and see where they are now….what impact the internet has had and how they have adapted.
For any business/organization being the best should always be a major goal….though for many….average often seems to be good enough.
For a nice followup: http://tompeters.com/cool-friends/whalin-george/