I recently read a post about future trends of a particular industry. In 1982, John Naisbitt published Megatrends-Ten New Directions Transforming Our Lives….a new and popular resource in the early 80s.
While not all predictions materialize….it is a significant part of the business/organization strategy process to be aware of what will be important in the future.
I need to revisit Megatrends to see if the ten directions were accurate. Anyone can create predictions….the validity lies in the credibility of that source.