From Business Insider: http://www.businessinsider.com/why-target-forgot-its-formula-for-success-2015-3
Target has lost its way from the original strategy of delivering a luxe shopping experience even though its prices were low.
With the economic downturn, it developed a different strategy that didn’t work well. Along with that….it could not be successful in Canada and in 2013….a massive data breach cost it sales and customer trust.
The question: Can Target develop a new formula/strategy. Target seemed to have stopped listening to its customers. If Target does not listen to its customer….it may well be on the same path as Sears….Radio Shack* and JC Penny.
Perhaps it ought to revisit its original strategy!