A great business has several values that guide its operations….one should be consistency.
Consistency of product/services gives the customer a reliable brand which they can depend on.
Consistency also applies to the inner workings of the company….the interactions with associates (employees) and to those outside of business.
Consistency for some businesses doesn’t mean doing the same thing and never changing….though for some businesses it does mean that, since that type of consistency is what has made them successful.
Consistency is doing what you do well every time. A business/organization can easily be consistent and changing at the same time. All the customer wants is a faithful and reliable brand.