Resolution

Do it Right – The First Time

Menards is a Midwest home center chain similar to Home Depot or Lowe’s.

A recent incident indicated how Menards resolved (or didn’t resolve) a customer’s billing problem (which was not the fault of the customer).

Target 8: No-show refrigerator leads to billing battle

As part of the Menard’s brand identity is this:

Either Menard’s doesn’t live up to that expectation or does not give a store manager the authority to correct a problem.

In any case, getting a TV station to resolve a problem is not good public relations. How many potential customer will go to the competition because a problem was not resolved the first time….quickly and immediately.

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